Blade Corporate Anniversary Portfolio
Trust matters now more than ever. And what better way to evoke a sense of trust in your consumers than by
Read more
Author: Blade Brain Trust
CHAR Technologies Inc. (CVE:YES) Grows Market Presence in Enviro-Tech Sector
When a business sees growth potential, often time, branding is an essential factor that needs to be addressed. When that
Read more
Blade Branding Insights in Canadian Business
What Branding Has in Common with Biology The best brands have a life of their own. Why you need to
Read more
The Power of the Email Database
Email marketing allows brands to do more than deliver marketing messages directly to subscribers. Growing your email database – and
Read more
How to Know You’re Ready for a Brand Strategy Workshop
Blade’s Brand Strategy Workshop is an energizing session held by Blade’s senior strategists. Together with your team, we explore the
Read more
How to Package Environmentalism for Easy Consumption
Environmental non-profits often deal in grander issues than others, and the unfortunate truth is the average citizen and consumer has
Read more
Renegotiating Brand Promises: How to Survive in a Ever-Changing World?
The world is always changing. Similar to how we expect our idols to never change as a bullwark against the
Read more
How Cannabis Companies can Grow Despite Branding Restriction
The Canadian Senate recently approved the government’s cannabis legalization bill C-45. But Canadians won’t be allowed to legally light up
Read more
Non-Profits and the Knockout Punch of Remarkability
Non-profits frequently deal with issues that most of us ignore but that these well-intentioned folks want us to care about.
Read more
National Sporting Goods Distributor Goes Up Market with Brand Update from Blade
After a 35-year history as a product price leader in the Canadian hunting and fishing sector, Bell Outdoors needed a
Read more
eBike Universe Taps Blade to Reach eVeryone!
eBike Universe sparked up a relationship with Blade recently to accelerate their growth in electric vehicle sales nationwide with a
Read more