Blade Brand Edge

Blade Brand Edge

It's tough out there. Keep your edge.

Relevant, insightful content to help you grow your brand community.

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Author: Teresa Desouza

Brand Strategy Social Trends 

Do Good or Else!

February 19, 2021February 19, 2021Teresa Desouza108 Views 0 Comments

3 Reasons Why ‘Doing Good’ is Good Business Running a business has always been about more than profit margins, securing

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Web Series 

Insta-Rant

December 22, 2020January 7, 2021Teresa Desouza377 Views 0 CommentsBrand Community Insights, branding, Branding Blunders, Instagram, Social Media

In this episode of Brand Edge, Wayne S. Roberts and Teresa talk all things Instagram and why the platform isn’t

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Brand Strategy Social Trends 

Brand Authenticity: It’s Now or Never

October 26, 2020January 5, 2021Teresa Desouza841 Views 0 CommentsBrand Community Insights, branding, Branding Blunders, Canadian Marketing, content marketing, Social Media

Brand Authenticity. It’s a powerful, all-encompassing promise that a brand makes to their brand community. It’s what makes a person

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Canadian Centre to End Human Trafficking
JC Green Medicinal Cannabis

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