eBike Universe sparked up a relationship with Blade recently to accelerate their growth in electric vehicle sales nationwide with a quirky yet, fact filled campaign now launching on digital platforms nationwide.
Headquartered in Toronto, eBike Universe is the largest all-electric retailer in North America, offering the most complete selection of models to suit virtually anyone’s needs.
The company is a proven innovator that not only sells eBikes – it designs, engineers and even manufactures key models right here in Canada.
With a market projected to reach multi-billion dollar status by 2020, eBike Universe is looking to further establish its market dominance in key urban centres including Calgary, Montreal, Quebec City, Toronto, Mississauga.
Blade worked closely with the eBike Team to re-invent the brand’s overall creative strategy, including new messaging and imagery for their web site, POS and collateral materials, and for the digital ad campaign now running.
“We’re even having the eBike folks create a Blade-branded model that we can tour around on to promote the stores,” said Blade’s resident transportation maven, Elmore “Easy Rider” Glortch.