The David Strategies: How Small Brands Can Win Big
We all know the classic story of David and Goliath, the little guy facing down enormous odds—and confidently winning the
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Digital Marketing
Always Celebrate Your Successes
Trust matters now more than ever. And what better way to evoke a sense of trust in your consumers than by
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How to Create Effective Content with High ROI: Pt 1
Blade understands the value of effective content in the digital space. Whether that content is found on a brand’s website,
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Content Success: Why You Need Organic and Paid Content Campaigns
Businesses are sometimes sceptical when it comes to providing a significant budget for content marketing with the presumed justification that
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Digital Media: Why You Need It To Brand Your Business
The marketing landscape has changed drastically in the last few years and digital media marketing is one of the main
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Blade’s 3 Starter Steps for Influencer Marketing
The rise of influencer marketing has been swift and wide reaching. Brands of all sizes are aligning with bloggers and
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Video Advertising: More Than Just A 6-Second Ride
For decades, we’ve been told that attention spans are shrinking, and advertisers have followed that logic in shortening TV ads
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Your Brand Story Needs an Elevator Pitch
It’s common knowledge that the attention span of the average person is shorter than ever. Some research says it’s even
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4 Urgent Action Items for a Stronger Brand
Every brand, regardless of its size or category, comes with its own set of opportunities and obstacles. We often encounter
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Branding by Blade: Simplicity Car Care Opens New Concept
Simplicity Car Care is now open in two locations in the Toronto area, with more on the way. The brand
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The Importance of Content for Social Media
Blade understands the value of quality digital content. Whether that content is found on a brand’s website, in digital advertising
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